Focus Group

We  found the focus group to be very useful, enabling us to find out more about what our target market wants to see in a music video and also other artists that they like listening to. This aided us to realise what we had to base our main focuses on as we are making the product for the audience. Sadly, in the focus group we only had three participants which is not as high as we intended as a larger group could have given a wider perspective. It was because of general willingness for our peers to want to star in the focus group video but nonetheless we still found the focus group to be a positive impact into our research and aided us to create a more attractive music video.

Risk Assesment

Risk Assessment

Questionnaire Analysis

Questionnaire Analysis

Music

This post examines the process of deciding which song we chose to make our music video for. It shows that we began with a range of genres and songs, and that we were able to narrow it down to the one. It also portrays which moods and images we need in our video to fit, or against the codes and conventions for a video from the dance music genre.

Lip Sync prelim

We filmed our main actor for a music video doing a practice lip sync, this helped us understand how we was going to do it when it came to actually filming for our music video.

Communication with fans

Twitter

This is proof of social networking being used to communicate with our fans, some screen grabs are shown, proving our twitter account in active, it is hard to read as the font is small but one of the tweets says. "For our A2 media coursework we have to create a music video, we have chosen You Make Me > Avicii Link attached on next tweet" with a link of the real music video to give our fans an ideas as to what genre and style of music video which is to be created.

The progression of the House Genre